A New Reality

31.01.2024

Sole x Gucci present 'A New Reality' Inspired by the musical and ‘reinvented classics’ themes of the Gucci HA HA HA collection, Sole spotlighted Cktrl, a South London-based musician, who’s carved out a space through reinterpreting jazz for a new generation.

Scope

Creative Direction
Production
Videography
Photography

‘A New Reality’
Editorial Feature for Sole Magazine
2022
Gucci Ha Ha Ha Collection.
Shot in London, UK

The feature depicts a ‘coming of age’ and a development of the personal self, as he steps into the next chapter of his artistic journey.